Personal Brand

How do I represent and incorporate my ideologies into one single graphic? This is the lingering question that I answered in my signature logotype and stationary set. Searching my own self is how I discovered my passion that was in the living food experiences and people’s emotions. Although numerous font styles were studied, I decided to create my own to reflect the warm, nurturing part of me in my style at a glance. Ferment design stood out among many name explorations due to the living organism process of transformation. All small case letters were used as a humble gestures and hand signature styles to imprint my unique handmade quality. A color pallet was used to deliver edible flavors in dark chocolate, cream and “Chartreuse liqueur” yellowish green color. The long process of creating a handmade logotype reflected my unique personality, which is exactly what I was after.